UX and redesigning Leumi Card's innovation site, which targets start-up companies, in order to accompany the companies professionally during the fund-raising stage.
User experience & Design
I decided to build one pager in order to create an experiential flow for the user.
I made sure to create powerful and interesting images that enhance the content. Created a fixed grid, which can change according to the content. Also created a delicate icon language with turquoise color touches, using two shades of turquoise and yellow combined with gray and Leumi Card brand colors. The new site attracted many start-up companies.